Pradthana Jarusriboonchai

Technical product manager | Data analyst | UX researcher

A/B Experimental Platform

I lead the design and developement of the in-house a/b experimental platform. I am also responsible for experiment design, collaborate with business to define metrics, and the analysis of the results


K+ app - Usability Testings

Conducted usability testings for K+ mobile banking application before its launching of new designs. The studies were challengeing. Due to Covid-19, we had to do it remotely.


Always with me - A study of a lo-fi wearable technology

Simple and low bandwidth communications on computers has been found to promate intinacy between couple, what if such minimual communications are packed in forms of wearables. This work explors this concept further through a co-design workshop, lo-fidelity proprototyes, and a diary study.